Senior Content Writer – IT Domain

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Job Type: Full Time
Job Location:  Rajkot /Ahmedabad 
Experience: 3+  Years

About Our Company:

Websmith Solutions, Headquartered in Rajkot, is a technology company specializing in digital solutions since 2002. Our flagship product, Laafo.com, offers a diverse selection of digital gift vouchers from 200+ premium brands, accessible through a single mobile app. Laafo.com simplifies the process of gift-giving by providing a convenient one-stop solution for digital vouchers. Our target clientele includes businesses across industries, with a focus on organizations with 25 or more employees, as at Websmith Solutions, we are committed to delivering innovative tech solutions that enhance the gifting experience for users across various industries like IT, manufacturing, hospitals, dealers, and distributors.

Roles & Responsibilities:

Write clear, concise, and engaging content for websites, blogs, case studies, whitepapers, product documentation, email campaigns, and social media.

Create content strategies aligned with short-term and long-term marketing targets.

Collaborate with technical teams, designers, and marketing to translate complex concepts into digestible content.

Conduct in-depth research on industry-related topics and competitors.

Optimize content for SEO to increase visibility and web traffic.

Maintain brand consistency in tone, voice, and messaging across all content.

Proofread and edit content before publication.

Track content performance metrics and suggest improvements.

Required Skills & Qualifications:

3+ years of proven experience as a Content Writer, preferably in the IT or SaaS domain.

Excellent written and verbal communication skills.

Strong research, editing, and proofreading skills.

Knowledge of SEO, keyword research, and content optimization tools (like SEMrush, Ahrefs, SurferSEO, etc.)

Familiarity with content management systems (e.g., WordPress).

Ability to handle multiple projects and meet deadlines.

Bachelor’s degree in English, Communications, Marketing, IT, or related field.

Selection Process

Round 1:

Initial screening interview via video call or in-person meeting, focusing on the candidate’s experience and suitability for the role.

Round 2:

Presentation of a sales pitch based on a given scenario or product demonstration.

Round 3:

Final interview with senior management to assess fit and discuss expectations.

Salary and Benefits:

Competitive salary commensurate with experience.

Performance-based incentives and bonuses.

Travel allowance and other perks.

Comprehensive training and development opportunities.

Flexible working hours and a supportive work environment.

Health insurance and other employee benefits.

Working Days

5 Days working / 8.5 to 9 Hours a Day ( Saturday / Sunday Off ) .

9.30 AM to 1.30 AM / 2.30 PM to 7.00 PM

Training: 2 Times a month for the subject matter. On Saturday for 3 hours. (Optional to attend)

What you will get:

5 Days Working

Environment for learning and professional growth

Encouraging work environment

Medical insurance

Performance & Attendance Bonus

Annual retreats

Leave Encashment

Documents required from Selected candidates:

Last 3 months salary letter

Experience letter from the previous employers

Academics papers

Background check will be carried out

Join us in revolutionizing the gifting experience with our innovative virtual gift voucher platform!
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